Getting super close to Christmas, so let’s take a very quick look at Sears, a veritable Warehouse of Christmas Dreams for generations of Americans. This particular store was located at the Logan Square shopping center in Norristown, Pennsylvania, not far from Philly. It was brand new and all decked out for Christmas at the time this photo was taken in 1966. The building still stands (with the three flagpoles, yet!) in recent photos, but is no longer a Sears.
Speaking of the Wish Book, here’s a great website that features vintage department store Christmas catalogs – Sears, Penneys, Wards and more – that a group of folks have painstakingly scanned in full. It’s a real treat!