Ah, those fond memories of going to visit Santa Claus at the supermarket. (?!) And they have a (really young looking) Mrs. Claus as well! She definitely has that “I’ll kill you if you take my picture” expression, don’t you think? This scene is from the Food Mart store in Berlin, Connecticut, right next door to the Topps.
All decked out in red dress and pearls (and black gloves. Wow.), a young woman looks over some snowballs for sale at the Hughes Market in Westdale (L.A. area) California. Well, she couldn’t have found any outside, could she?
An addled-looking Santa Claus (am I the only one who finds this disturbing?) looms behind a gift display end cap at an unknown supermarket – must be somewhere in Southern California, given the Manning’s Bakery display in the background. And the chinos.
From the original caption – “A housewife’s dream world of new appliances in this non-food display of high-profit gift suggestions.” Mmm, capital idea there. Except for the fact that waffle irons can really hurt, depending on how hard they’re thrown.
A holiday nut display at a Big Bear supermarket, Columbus, Ohio. A little tweaking of the slogan would have made this one a sure-fire winner – “Yule go nuts for these values!”, eh? Or maybe not.
Baking supplies “in the round” (or “in the octagon”) at an Albers supermarket, also in Columbus. To the right is a display of “Spry”, a now-defunct brand of vegetable shortening that competed with Crisco. From the ‘30’s through the ‘50’s, Spry had a very well-known spokeslady, the menacingly helpful “Aunt Jenny.”
“Colors of Christmas shine brightly in the slanting rays of winter afternoon sun”, in a Colonial store in Durham, North Carolina. I don’t have much to add, other than it’s kind of a nice effect. I do wonder what’s in those stockings, though…mini fruitcakes?
Tobacco gifts for Dad in this Christmas display at an unnamed store. Hav-A-Tampa cigars are at the end of the display. To the left are Camel and Winston cigarettes in little chalet-shaped cartons, below the green cardboard candlesticks. Anyone who, as a kid, gave a carton of cigarettes to your Dad for Christmas, raise your hand. (sigh.) Anyone who tried to convince him to quit smoking years later, raise your hand. I’m glad my Dad did, after a 40-plus year long habit.
Lastly, a colorful if somewhat jumbled scene, complete with white and yellow striped walls and the 1960’s Food Fair “honeycomb” logo. The decorated tree to the left of the photo really puts me in the Christmas spirit. Then again, the red, white and blue cardboard medallions really put me in the 4th of July spirit as well. Heck, let’s just celebrate all the holidays at once!